Netflix's new rating system is confusing
In Netflix's old rating system, it had showed 5 stars next to the show/movie the viewer wanted to watch, 5 starts meant "must-watch" whilst one star demonstrated the film wasn't as popular or much liked. While it also mattered who had awarded the stars, it was easy to understand the system.The company said it felt stars were old and that the new system was better at making suggestions for viewers. So now when you rate a show you give it a thumbs up or thumbs down instead of a score out of five. Netflix then uses an algorithm to suggest shows you may like. It does this by giving each show a percentage rating, which indicates a likely match. The problem is when users feel like watching something different. You're reliant on the percentage match rather than being able to judge it for yourself based on a rating. However, part of the reason why Netflix changed the system is because relying on anonymous ratings is problematic and is open to all kinds of abuse. The most well-known ploy was to give certain types of shows (such as stand-up comedy) one-star reviews so Netflix would not feature them in its recommendations to you. Netflix's new matching system will stop this type of behaviour affecting a show's rating.
In my opinion, I think that the changes are developments of Netflix for their streaming service to be more personalised to the user rather than justing things that they are not into. This could be then seen as Netflix reinforcing the 'echo-chambers' as it will only suggest things that users have previously watched or what the user wants to see. The changes of Netflix's rating system could be difficult to trust as said as above.
No comments:
Post a Comment