The Sun cuts about 20 production jobs in shift to digital
Summary: The sun is cutting about 20 production jobs mainly in print as the newspaper moves to the digital side. The print market it is suffering from a long term shift away from print.In contrast, the Sun website has been growing rapidly since it dropped its paywall last November.
- Last month its audience was up 14% to almost 3 million unique browsers a day
- The Sun remains the UK’s most popular daily, selling an average of more than 1.7m copies a day in August
My opinion: seeing the statistics that the sun sells 1.7m copies a day in August, is a huge amount but now everything is online, viewers like do find news more accessible through the internet rather than buying one. The digital development would be good for the business since its quicker to access. However, whatever they do The Sun shouldn't reintroduce the paywall otherwise readers will go elsewhere, its not like they are short of choice.
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